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Paul Cleghorn:


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New Concept In Online Gaming

Decentralizing Betting, Gaming & Gambling

WALLFAIR is a Web 3.0 ecosystem built on the Polygon blockchain. WFAIR is the utility token for betting, gaming governing, staking. Wallfair also enable their clients to create there own events or bet on user-generated events or games.


My part in the project was to help head up a small design team and add UX strategic thinking and processes. This also involved hands-on support for the Wallfair crypto community with marketing materials and updates. Also updating logo, token coin design, game design, branding, brand documentation including brand guidelines, B2C, B2B, marketing websites.